About Us

Mastering the art of fine jewelry making and repair requires relentless commitment to one’s craft. Our head jeweler, Sam, embodies this. First becoming a fine jewelry maker in his teenage years, Sam has dedicated his life to the craft.

Forty years later, almost every day of Sam’s life has been spent creating fine jewelry, allowing him to reach a level of expertise known only by a few.

When Sam met his lovely bride, Odette, she admired his strong work ethic and skill level. Believing his talent should be shared, she encouraged him to open his own store. In 1997, the first White Diamond Jewelers location was born.

Odette has become the trusted heart of the company and an expert jeweler in her own right. She carefully listens to the individual needs of each customer and guides them through the jewelry selection process.

Today, White Diamond has served countless members of the South Bay community, as well as customers worldwide. Whether it be an engagement ring for a soon-to-be fiancé, an intricate custom design for someone looking to treat themselves, or a promise ring for a teenager’s first love, the team at White Diamond is trusted to provide expert guidance, ensuring every customer receives a piece far beyond their expectations.